Given their propensity to trade future draft picks in the early 1990s, the Dallas Cowboys developed a quantitative tool to help them make better decisions. Commonly referred to as Jimmy Johnson’s Trade Value Chart, the methodology actually came into existence because of team executive Mike McCoy. Specifically, McCoy developed a numerical value for each draft position such that proposed trades could be evaluated quickly and objectively. Still in use today, that chart reflects how teams seemingly value future draft picks. Similarly, I created the T10B Football Index (TFI) as a mechanism to value future picks based on expected production. McCoy showed what teams are willing to do. In comparison, I’m trying to show what teams should do.
If Jerry Springer and Maury had a three-way with Who Wants to Be a Millionaire, the resulting bastard child would have been The Moment of Truth. Thanks to a lead-in from American Idol, the January 2008 premiere of Fox’s disturbing game show drew 23 million viewers. By the end of MOT’s 10-episode initial order, the audience had fallen by over 60%. With only 4 million viewers remaining halfway through the show’s 13-episode second order, Fox pulled it for good. As an inglorious basterd, The Moment of Truth earned the #9 spot on T10B’s ranking of Reality TV Busts.
JaMarcus Russell certainly has the résumé to earn the top spot on anyone’s all-time bust countdown. After winning the 2006 Manning Award, Russell went to the Oakland Raiders with the first pick in the 2007 NFL Draft. He clearly didn’t live up to expectations given his 7-18 starting record and career totals of 4,000 yards with 18 touchdowns and 23 interceptions. Regardless, I can’t rank him higher than #3 because no other quarterback taken in that draft had a successful career. For that reason, his failure seems less dramatic to me. In comparison, the top two NFL draft busts offer poor numbers and drama.